New BMW Add-On Mobility app gives BMW and MINI customers priority access to SIXT rental cars with exclusive benefits
Exclusive benefits for app users
Making a booking in the BMW Add-On Mobility app gives users priority access to BMW and MINI vehicles in the SIXT fleet plus attractive extras. Nico Gabriel, Chief Operating Officer (COO) at Sixt SE, explains: “Thanks to the new BMW Add-On Mobility app, we are increasing the reach of our mobility services and allowing customers to target their use of our flexible and needs-based mobility solutions with BMW and MINI vehicles. This step solidifies our long-standing partnership with the BMW Group, further expanding our premium positioning.”
Seamless digital product experience
The BMW Add-On Mobility app will be available across Germany, Belgium and Luxembourg from June 30, with other countries to follow at a later date. Users must have a My BMW or MINI account to use the app, which is operated by SIXT. Accounts can be created free of charge and both apps can direct you to the new BMW Add-On Mobility app. This seamless digital integration means customers at selected SIXT locations can book available rental cars directly in the app and can then pick them up heading straight to their chosen rental without waiting at the counter. They can even unlock their vehicle of choice using the app and start the rental. This add-on service is currently available at selected locations for selected vehicle categories. In a next step, customers will automatically find their usual driver settings in SIXT’s BMW and MINI rentals, meaning users feel right at home in their rented BMW or MINI from the moment they get in.
