AL TAYER MOTORS LAUNCHES NEW ROMA SPIDER IN THE UNITED ARAB EMIRATES

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Al Tayer Motors, the exclusive UAE importer-dealer for Ferrari, has today officially welcomed the highly anticipated Ferrari Roma Spider to the UAE market. The introduction of the latest model from the Prancing Horse marks a significant milestone in its ongoing mission to deliver a driving experience rooted in Italian history, high quality performance, and automotive excellence. 

The new car was revealed during a luxurious event in Dubai on the 15th of November, where Ferraristi had the unique opportunity to be among the first to preview the car. The intimate unveiling ceremony underpins Ferrari’s dedication to the customer experience, with personalisation emphasised at every touchpoint of the individual Ferrari Journey. 

The Ferrari Roma Spider is a timelessly elegant, high-performance car and a contemporary take on the chic, pleasure-seeking Italian lifestyle of the 1950s and 60s.  

Carrying over the proportions, volumes and specifications of the Ferrari Roma’s hugely successful V8 2+ concept, what makes the car so striking is the adoption of a soft top, a solution making a welcome return to the Prancing Horse range on a front-engined car 54 years after the 1969 365 GTS4. 

There’s a novel and modern take on the soft-top design that underlines the Ferrari Roma Spider’s exuberant character, with extensive personalisation options that include sophisticated, bespoke fabrics and contrasting stitching. On a functional level, the soft top deploys in just 13.5 seconds and can be actioned at up to 60 km/h. The fact that it is so compact also yields a larger boot and boosts the car’s versatility. A new, patented wind deflector integrated into the backrest of the rear bench can be deployed by a button on the central tunnel, guaranteeing exceptional in-car occupant comfort without taking up any space in the car. 

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